Minimise branding-related risks when your company has a commercial and an open source profile

I am not a branding expert, but my journey through numerous long-term open-source projects and collaborations with marketing departments and professionals has allowed me to learn some simple but valuable lessons in this field. I would like to describe some of them in this blog post. So, what exactly is a brand and how do … Continue reading Minimise branding-related risks when your company has a commercial and an open source profile